New media, new competencies

You can count on our leading-edge expertise and hands-on experience in producing high-calibre, high-impact digital content to support you in your DOOH development projects.

At Arsenal Media, we join forces with businesses and other partners in Canada and abroad to develop digital out-of-home digital (DOOH) content and projects that meet the highest industry standards.

ARSENAL MEDIA: OUR DETAILED SERVICE OFFERING
We have been involved in rolling out a wide range of projects, testing various technologies and producing content of different durations adapted to audience movement patterns within a given space.

We are constantly adjusting our offering to deliver optimal results in terms of business performance, branding, user experience, space configuration, technology control and research. Relevant content, delivered using the right technology at the right time – that is our core focus as a digital content marketing agency. Here is a detailed look at the services available at Arsenal Media:

Production of digital content, including videos, animation, advertising and digital interfaces using a variety of technologies, including interactive applications.
Strategic consulting and project conceptualization for digital out-of-home systems, including content strategy, technology recommendations, budgetary analysis and business models.
Implementation of turnkey DOOH projects and content programming management, for permanent or temporary installations.
DOOH strategy and content tie-ins with Web and mobile marketing platforms.
Branding of DOOH-related content and projects.

ANIMATION, VIDEO CONTENT, INTERFACES, 3D:
ADAPTED TO THE DOOH ENVIRONMENT
We can produce an array of content of varying duration, adapted to specific criteria and the type of display and distribution technologies used. Content can be created on a project-by-project basis or as part of a continuous program. Among the production services offered are:

Video production
2D/3D animation, with or without sound
Interactive content for touch-screen or motion-based interactivity applications
Context-specific advertising campaigns
Digital interfaces for DOOH, Web or mobile marketing systems
Content tie-ins with print applications or other sources
Digital theme-based reports (health, real estate, news headlines, entertainment, finance)
Information or educational content
Production of original soundtracks
Digital content to promote the marketing of the technology
Multimedia content for Web and smart phone platforms.

These services meet advanced technological criteria and industry standards. They are tested in a laboratory setting and developed in line with the desired distribution context (screen technology, format and resolution, with/without sound, distance between screen and target audience, brand identification, etc.). They all uphold the highest DOOH industry standards and boast a clear message, striking visuals and an effective structure.

BUILDING YOUR DOOH PROJECT:
PUT OUR EXPERTISE TO WORK FOR YOU
Our team works with our clients to develop and model their DOOH projects. Among the details taken into consideration are the initial content strategy, programming development, content duration and format, technology selection, space configuration analysis, installation management, budgetary analysis and business model development. We can guide you through the process and make the necessary recommendations so your project gets results. A guide featuring 7 key advice for DOOH project development is also available here.

For more information on our services or for an estimate, contact us.

DOOH network operators, visit our Content Boutique.